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4 Secrets to Building a Successful, Profitable Business - Secret #2 Action: The Art of Making it Happen

Writer's picture: Richard JohnRichard John

Drum roll - just what you've been waiting for...... #2


Every entrepreneur has the potential for success, and straightforward reasons differentiate those who build thriving businesses and become multi-millionaires from those who don't.


Today, I'm delighted to share with you the second of the four secrets I've gleaned from my business career, insights that have become the bedrock of my success.


These have become pillars of my business in my almost 15 years in business and the key things I now work on with my mentoring clients to achieve. They have led me to build and sell several profitable businesses; if I can do it, you can, too!


Taking action - movie clapper board
Taking action - movie clapper board

One of the biggest mistakes I see my clients make is that they need to pay more attention to the power of continuous action. No matter how small, if you commit to taking one action every single day towards attaining your goal, that means one year from today, you will have taken 365 actions, so it is probable, if not likely, that you WILL be closer to your goal after doing that. I work with many clients (and I have done this myself before my years of engaging a coach and mentor) who overestimate what they can do in a year but grossly underestimate what they can do in a day. Remember this: days make weeks, weeks make months, and months make years! There is always power in the day.


Our behaviour and behaviour dictate our actions is primarily controlled by our habits. If you want success, you must assess your habits. Once you are conscious of your habits, you can take action to replace poor habits with good ones and good habits with better ones. Replacing habits is also about looking at the thinking which has created those habits in the first place. What are your thoughts or beliefs that cause you to do what you do or not do what you know you should do?


Your entrepreneurial success starts with taking concentrated action TODAY. What do you need to do today to achieve your goals? This will lead you to achieve your weekly, monthly, and annual goals and ensure you reach your ultimate goal successfully.

Taking action - movie clapper board
Woman working a

Whilst having a vision for the future of your business is vital, if your actions are planned for the future, for example, next month, they will always be in the future. This type of procrastination will not lead you to success; it will likely demotivate and frustrate you as you are not moving forward. You are standing still, which really means you are going backwards. In my opinion, my success has been ultimately due to doing these simple actions consistently.


Firstly, I set daily goals and write them down in order of priority. I have always used a "Top 5" and looked at the five most important tasks I can do today that will move me forward. Having worked my way through my list, I ticked them off when they were achieved. The feeling of ticking all the boxes and knowing I was moving forward is hugely gratifying, and this becomes addictive.


Secondly, you must get into the habit of practising discipline. As an entrepreneur, I was no stranger to having to practice discipline, having had it instilled in me in my training, but there were still times when I had to give myself a reality check and say, Richard, get on with it.


You come out of your comfort zone only through doing complex, unpleasant, and least enjoyable tasks, and it is here that you will achieve your most tremendous success. As I have already stated, what gets measured gets done! It doesn't matter how you choose to measure, as long as you have some measurement for your actions to achieve your goal.


If you would like my free guides and courses, you can find them on the product page.


Working on documents
Working on documents

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